About the Client
Inkitt is the world’s first reader-powered publisher, providing a platform to discover hidden talents and turn them into globally successful authors. Write captivating stories, read enchanting novels, and we’ll publish the books our readers love most on our sister app, GALATEA and other formats.
Long Term Client
- This will be an ongoing project!
- Helped recreate or design landing pages for Taboola ads!
- These must be easily duplicated as CTA + sections swapped out ad nauseum.
- Design had to reflect some of the marketing best- principals for paid traffic
- Created a logical tagging system
- Tags added to certain categories will add specific header/footer according to the ads topic or (new vs old) style ads.
- Archive pages so we can keep track and separate out all work that we do within Taboola.
- Much easier to do reviews and iterations this way
Advanced Custom Fields
- Used to for content marketers so they could get in and edit and have design changes and integrity stay in tact
- So every post can be templated and reproduced easily in Elementor
- Created a ton of graphic elements that client could use for landers.
- This included
- Custom Lottie Animations
- animated / video backgrounds